AI Is Moving Faster Than Agency Contracts
Inside ad agencies, AI is already embedded in the workflow. But in contracts and compensation models, it’s barely mentioned.That disconnect shows up clearly in...
TBWA Alum Launch AI-Native Shop with Hitachi as Founding Client
Two longtime Omnicom executives will leave the holding company this week and launch an AI-native creative and strategy shop, they told ADWEEK. The firm,...
Omnicom Swings to $941M Loss After IPG Close
The Numbers $5.5 billion: Q4 2025 revenue (+27.9% year over year) $941.1 million: Q4 net loss (GAAP) $4.02: Q4 diluted loss per share (GAAP)...
Lerma Names Its First Chief Strategy Officer as It Builds Out Leadership Team
Dallas-based agency Lerma has appointed Omar Quiñones as its first chief strategy officer, the final piece of a leadership hiring spree that signals an...
Dentsu Overhauls Leadership, Names Takeshi Sano CEO
Dentsu has named Takeshi Sano its new president and global CEO as it reshapes its leadership team, the company announced.Sano, currently CEO of Dentsu...
