Google Analytics To Become A Growth Engine For Business
On the first episode of the Google Ads Decoded podcast, host Ginny Marvin sat down with Eleanor Stribling, Group Product Manager for Google Analytics.
In...
ChatGPT Ads CPMs, Ads Decoded Talks Analytics
Welcome to this week’s PPC Pulse. This week’s news is a continuation of last week’s announcements about ChatGPT ads and the Google Ads Decoded...
4 Reasons Your Google Ads Clicks Are Down & What You Can Do
A click drop in your Google Ads account can feel like the floor just moved under your account.
Not because clicks are considered more of...
5 Google Analytics Reports PPC Marketers Should Actually Use
Google Analytics has never been perfect, but it used to feel familiar.
The shift to Google Analytics 4 forced PPC marketers to rethink how they...
Google’s Podcast Launch, Demand Gen, ChatGPT Ads
Welcome to this week’s PPC Pulse. The big news this week centers on platform evolution: how advertisers get information, where ads show up, and...
