ChatGPT To Begin Testing Ads In The United States
Just today, OpenAI confirmed it will begin testing advertising in the United States for ChatGPT Free and ChatGPT Go users in the coming weeks,...
Total Budgets Expand, Direct Offers, & Shopping Promotions
Welcome to this week’s PPC Pulse. This week’s news centers around quite a few Google updates.
Google rolled out campaign total budgets in open beta,...
10 Remarketing Lists To Boost PPC Performance
Remarketing lists continue to be one of the more dependable tools inside PPC accounts, especially for search campaigns. They give advertisers clearer control over...
8 Changes Marketers Should Make In 2026
Paid media didn’t slow down last year. If anything, the platforms made sure we stayed busy.
Google rolled out more AI-assisted ad creation features, new...
Reddit Max Campaigns, Google Creator & Microsoft Targeting Updates
Welcome to the first PPC Pulse of 2026! In this week’s update, Reddit introduces a new automated campaign type, Google expands its Creator Partnerships...
