Why most marketers are still only experimenting with AI
If you listen to the hype, you’d think AI is already embedded in every marketing workflow. The reality is a lot messier. Research from...
IAB Tech Lab proposes rules around AI content scraping
Publishers have spent the past few years watching their traffic slide — in some cases by more than 50% from search alone — while...
AI is moving faster than customer trust
For marketing teams, AI is acceleration. For many customers, it’s a ride to someone else’s destination.
Braze’s “Global Customer Engagement Review 2026” paints a picture...
Salesforce targets telecom churn with AI agents
Salesforce introduced Agentforce for Communications, a set of prebuilt, telecom-specific AI agents designed to turn routine customer interactions into revenue and retention opportunities. The...
Reddit marketing guide – maximize your spend
Thanks in part to its 2024 IPO, the social media platform Reddit is a hot topic in many circles, including marketing. That’s quite the...
