Google’s UCP Checkout Brings New Tradeoffs For Retailers
When Google announced that shoppers could complete purchases directly in AI Mode, the focus was on convenience and technical capability. A retailer who emailed...
Google Announces AI Mode Checkout Protocol, Business Agent
Google announced tools that let shoppers complete purchases directly within AI Mode and chat with branded AI agents in Search results.
Users can purchase from...
Core Update Favors Niche Expertise, AIO Health Inaccuracies & AI Slop
Welcome to this week’s Pulse: updates on rankings from December’s core update, platform responses to AI quality issues, and disputes that reveal tensions in...
From Simple Builders To Enterprise CMS
WordPress powers hundreds of millions of websites. But when issues occur internally, the vulnerability of relying on a single platform becomes apparent.
WordPress isn’t the...
AI Overviews Show Less When Users Don’t Engage
AI Overviews don’t show up consistently across Google Search because the system learns where they’re useful and pulls them back when people don’t engage.
Robby...
