OpenAI Confirms $200,000 Minimum Commitment for ChatGPT Ads
OpenAI is asking select advertisers to commit at least $200,000 as it rolls out beta ads on ChatGPT, the company confirmed to ADWEEK.The beta...
Read the Email TikTok Sent to Advertisers After Its U.S. Rollover Screwed Up Their Campaigns
After blaming a recent outage on a U.S. power failure at one of its data centers, TikTok told advertisers they may notice “features or...
Hims & Hers Returns to the Super Bowl With a Stark Message: ‘Rich People Live Longer’
Hims & Hers is returning to the Super Bowl this year with what it describes as a “hard-hitting and unconventional” message, airing another 60-second...
Meta Bets on AI Shopping as Capex Moves Toward $135B
The numbers$58.1 billion: Meta’s Q4 2024 ad revenue, up 24% year-over-year. Overall revenue was $59.89 billion, also up 24% year-over-year.18%: The year-over-year increase in...
Meet the $1.3 Billion Startup Behind Madonna and Will Smith’s AI Video
Alex Mashrabov didn’t set out to build another AI company promising to revolutionize marketing. At Snap, a company popularly known for its flagship Snapchat...
