Bitcoin, the world’s most valuable cryptocurrency reached a new all-time high, passing the 91,000-dollar mark on Sunday, January 4, 2026. According to data from CoinMarketCap, Bitcoin hit a peak of 91,431.62 dollars in the past 24 hours and was trading at 91,139.84 dollars at 6:57 AM IST, which is a 1.21 per cent rise in a single day. Over the past week, the digital currency has gained nearly 4 per cent, reflecting growing investor confidence in riskier assets despite global uncertainties.
Reasons Behind Rise
The sudden price rise was largely driven by a flurry of short position liquidations. Over 60 million dollars’ worth of such short bets-equivalent to more than Rs. 500 crore-were wiped out in just one hour, according to financial newsletter The Kobeissi Letter. This triggered a rapid upward movement in Bitcoin’s price as traders rushed to buy back the cryptocurrency.
The rally comes at a time of severe geopolitical tension, as the United States launched airstrikes in Venezuela, capturing President Nicolás Maduro and his wife to transport them to the U.S., where they will face legal proceedings. Amid this unprecedented situation, particularly since most traditional financial markets were closed for the New Year weekend, many investors turned to cryptocurrencies, as they were considered a digital alternative to gold. The large financial institutions also played a significant role, with they accessing Bitcoins through exchange-traded funds, or ETFs.
Other Cryptocurrencies
Ethereum, the second-largest cryptocurrency by market value, also witnessed gains, rising more than 0.5 per cent in the past 24 hours, reaching a high of 3,160.55 dollars. Other major cryptocurrencies such as Tether, XRP, Solana, Dogecoin, and Binance Coin also recorded positive movements, showing a significant bullish trend in the market.
Outlook
According to reports, analysts expect Bitcoin may rally up to 120,000-150,000 dollars in 2026, with the aid of institutional inflows, dovish monetary policy, and growing public acceptance. The cryptocurrency’s acceptance during geopolitical shocks would also help.
Other analysts cited by the Economic Times and Yahoo Finance warn that Bitcoin may slide toward 50,000-70,000 dollars if investor sentiment turns negative, regulation tightens, or liquidity dries up. They stress that while the current rally is supported by strong buying interest, the market could be overheating after rapid gains.
Disclaimer: The views and recommendations expressed are solely those of the individual analysts or entities and do not reflect the views of Goodreturns.in or Greynium Information Technologies Private Limited (together referred as “we”). We do not guarantee, endorse or take responsibility for the accuracy, completeness or reliability of any content, nor do we provide any investment advice or solicit the purchase or sale of securities. All information is provided for informational and educational purposes only and should be independently verified from licensed financial advisors before making any investment decisions.
