Entertainment
oi-Prakash KL
Kiccha
Sudeep’s
much-anticipated
Kannada
release
Mark,
which
hit
theatres
on
December
25,
has
completed
its
first
week
at
the
box
office
with
a
decent
total,
despite
witnessing
sharp
weekday
drops
after
a
strong
opening.
The
film
has
managed
to
collect
an
estimated
₹21.14
crore
India
net
in
its
first
seven
days,
largely
driven
by
strong
initial
numbers
from
Karnataka,
as
per
Sacnilk
data.
Kiccha
Sudeep’s
Kannada
film
*Mark*,
released
on
December
25,
earned
an
estimated
₹21.14
crore
in
its
first
week,
with
strong
initial
numbers
from
Karnataka
but
weekday
drops.
The
film
saw
its
highest
occupancy
in
Shivamogga,
Tumakuru,
and
Mysuru,
while
Bengaluru
showed
steady
turnout.
The
film
opened
to
a
thunderous
response
on
its
first
day,
thanks
to
Sudeep’s
massive
fan
base
and
the
festive
Christmas
release
window.
However,
the
momentum
slowed
considerably
after
the
opening
day,
a
trend
that
continued
through
the
weekdays.
Day-wise
Box
Office
Performance
Mark
registered
an
impressive
₹8.6
crore
on
Day
1
(Thursday),
with
Karnataka
alone
contributing
₹8.57
crore,
while
Tamil
Nadu
added
a
marginal
₹0.03
crore.
The
opening
day
numbers
were
fuelled
by
packed
morning
and
evening
shows
across
major
centres
such
as
Bengaluru,
Mysuru,
and
Shivamogga.
However,
the
film
saw
a
steep
decline
on
Day
2
(Friday),
earning
₹3.2
crore,
marking
a
sharp
62.79%
drop
from
its
opening
day.
Despite
the
fall,
the
collections
held
steady,
suggesting
that
the
core
audience
continued
to
support
the
film.
The
collections
remained
flat
on
Day
3
(Saturday)
at
₹3.2
crore,
indicating
stability
over
the
weekend.
With
no
further
drop,
the
film
benefited
from
weekend
footfalls
in
tier-2
and
tier-3
centres
across
Karnataka.
On
Day
4
(Sunday),
Mark
showed
slight
growth,
collecting
₹3.4
crore,
a
6.25%
increase
compared
to
Saturday.
Sunday
proved
beneficial
in
regions
like
Mysuru,
Tumakuru,
and
Hubballi,
where
evening
and
night
shows
reported
relatively
higher
occupancy.
The
real
test
began
with
the
weekdays.
On
Day
5
(Monday),
the
film’s
earnings
dropped
sharply
to
₹1.15
crore,
a
decline
of
66.18%,
based
on
rough
estimates.
This
drop
indicated
that
the
film
struggled
to
attract
repeat
audiences
once
the
weekend
ended.
The
downward
trend
continued
on
Day
6
(Tuesday),
with
Mark
collecting
approximately
₹0.9
crore,
registering
a
further
21.74%
fall.
On
Day
7
(Wednesday),
the
film
earned
an
estimated
₹0.69
crore,
bringing
its
first-week
total
to
₹21.14
crore.
While
the
midweek
numbers
were
modest,
the
film
still
managed
to
close
its
opening
week
on
a
stable
note.
Occupancy
Trends
on
Day
7
On
Wednesday,
Mark
recorded
an
overall
16.03%
Kannada
occupancy,
reflecting
below-average
footfalls
across
the
state.
Morning
shows:
9.43%
Afternoon
shows:
16.81%
Evening
shows:
19.74%
Night
shows:
18.14%
Among
key
centres,
Shivamogga
(29%),
Tumakuru
(25.5%),
and
Mysuru
(22%)
performed
relatively
better,
especially
during
evening
and
night
shows.
Bengaluru,
which
accounted
for
the
highest
number
of
shows
(337),
reported
an
overall
occupancy
of
15.5%,
indicating
steady
but
unspectacular
turnout.
Other
centres
such
as
Hubballi
(19.5%),
Raichur
(18%),
and
Mysuru
saw
decent
traction,
while
regions
like
Belagavi
(6.5%)
and
Kundapura
(9.25%)
remained
subdued.
Overall
Performance
Despite
below-average
weekday
numbers,
Mark
has
managed
to
post
a
decent
first-week
total,
primarily
supported
by
a
strong
opening
and
stable
weekend
performance.
The
film’s
collections
have
remained
largely
confined
to
Karnataka,
with
minimal
contribution
from
other
states.
Going
forward,
the
second-week
performance
will
be
crucial
in
determining
whether
Mark
can
sustain
itself
amid
competition
and
declining
weekday
footfalls.
For
now,
the
Kiccha
Sudeep-starrer
has
delivered
a
respectable
first-week
run
at
the
box
office.
